Him We Proclaim

The online home for the writings of Keelan Cook. A website for those who love the church and its mission.

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Make it Easy for Your Members to Tell Their Mission Trip Story

“I have no idea how to explain this!” I hear those words frequently from our students. At Southeastern, we take over a dozen short-term mission trips a year all over the world. This results in over a hundred of our students every year traveling t...

Go Deep: Moving Beyond the Surface in Evangelism

I recently spoke to several hundred students at a conference on the importance of evangelism. During my time with those students, I asked them all a simple question: Has there ever been a time when you felt like you should tell someone about Jesus...

The Art of the Personal Testimony

I recently stumbled across an article at The Gospel Coalition that caught my attention. The article, titled “The Increasing Value of Christian Testimonies”, resonated. In fact, I make similar claims in my Christian missions courses at the seminary...

Five Local Church Benefits from Creating a Global Missions Partnership

Sending global missionaries is one of my favorite topics of conversation with pastors and church leaders. Having been an international missionary myself, it always does my heart good when a pastor or church leader starts asking questions about how...

Seven Missionary Biographies and Why You Should Read One Now

I initially pulled this book list together during the pandemic a few years ago. Back then, all kinds of posts were appearing that recommended book lists for people to consider during our global shut-in. I even wrote one suggesting you use this ...

Church Planting is Not Church Franchising

I see it regularly: young church planters who want to move to some other city and plant an exact copy of their sending church. Both in my role at the seminary and as a pastor of a church that sends a number of planting teams, it is not uncommon fo...

Are We Really Loving Our Neighbors as We Should?

“You cannot do the Great Commission without doing the Great Commandment.” We say that a lot nowadays, and I do believe it is true. The premise is as follows. The Great Commission, or the call to make disciples of all nations stands at the very ce...

Download the Free Strategy Guide for Your Local Church

I am excited about today’s post. Over the course of the Peoples Next Door project, we have spent a lot of time thinking through people group discovery and engagement as well as helping equip local churches for that end. Today, I get to announce a ...

Begin with the End in Mind: The Importance of an Exit Strategy

If you are familiar with international missions strategy, then you have probably heard people talk about entry and exit strategies. Most good international missions has both an entry strategy, a means of starting work in a new area or with a new p...

An Appeal to Young Southern Baptists

I wrote this post right after the SBC annual meeting in St. Louis, two years ago. I couldn’t help but return to it today. The events of the last couple of days are weighing heavy on my heart, and I feel these words are more true now than ever bef...

Kickstarting Discovery and Engagement (And How You Can Too)

We just unleashed 150 students on St. Louis. That may sound like the start of a bad horror movie to you, but in reality, it is the beginning of a mission trip for college students from across the United States in the days before the Southern Bapt...

Hello, I’m Keelan.

I serve as the George Liele Director of the Center for Great Commission Studies and as a professor of Christian Missions at Southeastern Baptist Theological Seminary.

I also serve as Assistant Professor of Christian Missions at the seminary. Previously, I served as the Associate Director for the Union Baptist Association in Houston, TX.

My areas of focus cover both North American and International missions. I teach and write on church renewal and replanting as well as developing healthy sending culture in churches. I have a passion for mobilizing the church to the nations, and a love for missions history.

I lead the Peoples Next Door project, which is an initiative to equip local churches in North America to engage in cross-cultural missions among the least-reached peoples that now live in our communities. I’ve been a church planter in West Africa with the IMB and facilitated ethnographic research in Washington, DC with NAMB.

More about me