Him We Proclaim

The online home for the writings of Keelan Cook. A website for those who love the church and its mission.

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Let's Get Serious about Relationship Evangelism

This article has been a long time coming. If you are a long-time follower of my writing (and I mean long time), you may recall an article I wrote back in 2015 titled, “A Word of Caution Concerning ‘Relationship Evangelism’.” In that article, I wr...

Reflecting on 100 Years of Cooperation

I’m presently making last-minute travel arrangements to head to Dallas at the end of the week. This year marks my 11th year in a row attending the Southern Baptist Convention’s annual meeting. It’s my 13th meeting in total. Yes, I go because of my...

Gospel Saturation Requires Ministry Multiplication

Language matters, but language without substance is just rhetoric. The last two decades in church ministry have seen an impressive shift in the way we speak about the mission of the church. We’ve adopted a language of multiplication. And with thi...

The Art of the Personal Testimony

I recently stumbled across an article at The Gospel Coalition that caught my attention. The article, titled “The Increasing Value of Christian Testimonies”, resonated. In fact, I make similar claims in my Christian missions courses at the seminary...

Seven Missionary Biographies and Why You Should Read One Now

I initially pulled this book list together during the pandemic a few years ago. Back then, all kinds of posts were appearing that recommended book lists for people to consider during our global shut-in. I even wrote one suggesting you use this ...

Foggy Numbers that can Sidetrack the Mission

Last week, I wrote a piece about the foggy words we use in church that can sidetrack our mission. Sometimes, we say things that sound real nice, even sound important or profound, but have little real-world meaning. At best, these phrases keep us f...

Foggy Words that can Sidetrack the Mission

In order for us to engage people in outreach we need to do life with them and be intentional about loving on them. You may have actually heard that statement come off some pastor’s lips in a sermon. But think about it, what does it actually m...

Evangelize out of Joy, not Guilt

“How can we say, ‘let the nations be glad,’ if we’re not?” A few weeks ago, one of our other pastors at church made that statement during a sermon. Tony was preaching on Psalm 138. He made a really good point. The Great Commission is not a burde...

Fixing Our Eyes on the End Affects the Way We Live Now

Eschatology weirds a lot of Christians out, nowadays. For the uninitiated, eschatology is the study of last things. In other words, it is the theology about how the world will end, or what happens when Christ comes back. It is a subject that hist...

A Warning Concerning Religious Categories

Americans love our categories. We love our boxes and labels. Even today, with the postmodern push away from classification, we Western thinkers still organize information by placing “like items” together in taxonomies. Categories can be helpful to...

Immigration and the Great Commission Explained (VIDEO)

Yesterday, the Baptist State Convention of North Carolina released an explainer video that is just too good not to share. This is the kind of video you need to show in your church. The video discusses the current state of missions in North Americ...

Hello, I’m Keelan.

I serve as the George Liele Director of the Center for Great Commission Studies and as a professor of Christian Missions at Southeastern Baptist Theological Seminary.

I also serve as Assistant Professor of Christian Missions at the seminary. Previously, I served as the Associate Director for the Union Baptist Association in Houston, TX.

My areas of focus cover both North American and International missions. I teach and write on church renewal and replanting as well as developing healthy sending culture in churches. I have a passion for mobilizing the church to the nations, and a love for missions history.

I lead the Peoples Next Door project, which is an initiative to equip local churches in North America to engage in cross-cultural missions among the least-reached peoples that now live in our communities. I’ve been a church planter in West Africa with the IMB and facilitated ethnographic research in Washington, DC with NAMB.

More about me